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Straight Talk about the Internet

What is a Domain Name?


A domain name identifies a particular site on the Internet. Having your own domain name makes it easier for people to remember the address of your web site. This is ideal for business oriented web sites. Without a domain name, your site's address would default to your server's URL with your specific directory defined. This can be referred to as "Directory Hosting" as in this example: http://www.myISP.ca/mccann/

A site consisting of one or more web pages can exist in a directory called "mccann" under the domain name "www.myISP.ca". To make it easier to find a web site, the use of your own domain name brands your web site and usually provides a less bulky, or cumbersome and difficult to remember URL, such as in this example: http://www.mccann.ca

It's important to remember that with or without your own domain name, your site can still be indexed by search engines. This makes it possible for Internet users to find your site when searching for subject material similar to that of your own site. Proper use of keywords in your web page code and in the process of search engine submissions will improve the chances of someone finding your site.


So, do I need my own Domain Name?

If your web site is business oriented, it is becoming increasingly important and advisable to have your own domain name. Some search engines may in fact give it more precedence. There is an annual fee paid to a registrar in maintaining a domain name and often there is an additional one-time fee levied by host companies for setting up a domain name on a server. Some companies like McCann & Cambrian waive the set-up fee. Costs related to obtaining your own domain name are generally very reasonable and over a long period of time, insignificant.


What is the difference between Domain Names that end in ".com", ".org", or ".ca"?

.COM, .NET, .ORG, .CA, etc. are top level domains in the hierarchical Domain Name System. These top level domains are just underneath the "root", which is the start of the hierarchy. Each classifies the web site owner's status as commercial, network, organization, or Canadian, respectively. Other top level domains can depict government and educational organizations. It should be stated however that in light of the demand for names, top level domains are selected based on availability regardless of the type or nature of organization. The respective authorities for each top level domain set regulations that govern the use and availability of names. For instance, Canadian Domain Names (.ca) are controlled by the Canadian Internet Registration Authority (CIRA) and as such does not permit non-Canadian organizations the use of .ca names. It also reserves municipal names for the use of respective townships, etc.


How are Domain Names obtained?

Canadian domain names are registered through the Canadian Internet Registration Authority at http://www.cira.ca. To reserve, register or re-register a Canadian domain name, you must employe the services of a CIRA certified registrar. A registrar is an agent acting as a middle person. Until recently Canadian domain names were registered through the CA Domain Registrar at http://www.CDNnet.ca based at the University of British Columbia. Names were also obtained free of charge, but the overwhelming demand for Canadian domain names has resulted in the need for a whole new system. Certified registrars are located across Canada to distribute the work load and each will levy a competitve fee for services.

Although there is a cost, comparable to ".com" fees, there are few rules and more liberties allowed in the choosing of a Canadian name. Complete information and a list of Registrars can be found at CIRA's web site.

.COM, .NET, .ORG and .CA domains can be registered through various services acting as fully accredited registrars, or as agents operating under a licence agreement on behalf of an accredited registrar.

McCann & Cambrian is a Registration Service Provider (RSP) participating in the OpenSRS program.
 
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